Short-term rentals are a $119 billion business by 2030

The Interior Design Community That Gets The Business of Design

Welcome to Vacation Rental Designers (VRD), the membership community where interior designers across North America come together to do what they love—only smarter, more profitably, and with way more support.

Here's the thing: You don't have to be a vacation rental designer to be here. In fact, you never have to design a single short-term rental.

What matters is that you want to grow your business, save thousands on projects, and be part of a community that understands your needs.

JOIN THE COLLECTIVE

Why Designers Join VRD

Residential designers looking to expand their services
Short-term rental design specialists
Commercial interior designers
Property stagers
Anyone who wants to design smarter and more profitably

Whether you're curious about the vacation rental space or have no intention of ever stepping into it, VRD delivers real value. Our direct brand partnerships save designers up to 61% off retail. We're talking thousands of dollars per project—most members cover their annual membership on their first project alone.

But it's more than the money (though the money is great). It's about being part of a community where you can ask questions, share successes, and learn from experts across marketing, PR, procurement, and more.

Here's what makes us different:

One in five people owns a second home. That means whether you're a residential designer, a commercial designer, or somewhere in between, you're going to encounter clients with vacation properties. Wouldn't it be smart to understand how to talk about it? To have the knowledge when the opportunity shows up?

And here's the business case: When you design a residential project and do it right, that client won't need you again for 8-10 years. But in vacation rental design? They need you every 2-3 years. Think about what that could mean for your pipeline.

Even if you're here just as a fly on the wall—learning, watching, picking up a few tips—you're still building your expertise for when that opportunity knocks. And it will.

What You Get as a VRD Member

✓ Direct Brand Partnerships

Save up to 61% off retail with well-respected, dependable brands. These aren't buying group relationships where you feed someone else's account. These are YOUR direct accounts, YOUR relationships, YOUR deeper discounts.

✓ Expert Mentorship

Learn from Jessica Duce and a rotating lineup of industry leaders in marketing, PR, profitability, social media, and more through events, consultations, and member-only sessions.

✓ Curated Experiences

Network with fellow designers at High Point Market tours, Napa trips with SKS Appliances, Round Top retreats, and our annual VRD Summit.

✓ A Community That Gets It

Connect with 90+ designers who understand the unique challenges and opportunities of creating beautiful, profitable spaces. This is where friendships form, collaborations happen, and people actually answer your DMs.

✓ Increased Visibility

Get featured, get connected, and get seen by brands actively looking for designers like you.

BECOME A MEMBER

Meet Jessica Duce, CEO & Co-Founder

If you've met Jessica, you know she doesn't gatekeep. She's built her reputation on sharing what works—from brands to property managers to designers across the country. She's been featured in the Wall Street Journal, named to Designer's Today Power 50 list, and is actively changing the conversation about what vacation rental design means.

Jessica started VRD because she got tired of designers being treated like they didn't matter. She got tired of brands ignoring this growing niche. And after hosting the first Vacation Rental Design Summit in 2023—where 200+ people showed up and gave a standing ovation—she realized something: designers were hungry for community, not competition.

Born from a real client-designer relationship with co-founder Cassandra Pietrok, VRD understands both sides of the equation. We understand the needs of both designers to thrive and property owners to succeed. That perspective makes all the difference.

A Note About Vacation Rental Design

Let’s be clear, we're called Vacation Rental Designers because that's where we're making our mark. That's the niche we're shaking up. You don't ever have to do a vacation rental design project to benefit from being here.

Whatever your design path is, you're welcome here.

That said, if you're interested in learning about short-term rental design, you'll find we have an entirely different outlook. This isn't residential design. This isn't hospitality design. Vacation rental design is about cultivating a luxury experience in a residential setting while anticipating the needs of the guest, the owner, property management, and housekeeping.

It's a skill set worth having, even if you never use it. Because when one in five people own a second home, you're going to get asked about it eventually.

We're here when you're ready. And if you're never ready? That's cool too. We've still got you covered.